Chapter 22: The Endorsement Daddy Comes Knocking
The next day.
Wu Cheng received an endorsement notice early in the morning, his heart filled with surprise. This notice came from a famous affordable luxury footwear brand. This meant Qi Feng and Chi Jing would have the opportunity to establish closer ties with the fashion world and enhance their popularity.
This footwear brand was famous for its unique design, high-quality materials, and exquisite craftsmanship, and had always been sought after by fashion lovers. Their products were not only comfortable and durable but also had a sense of fashion and personality charm, meeting modern people’s pursuit of quality of life.
Wu Cheng knew well the importance of this endorsement for their personal image and career development. He believed that by cooperating with such a high-end brand, they could further demonstrate Qi Feng and Chi Jing’s fashion taste and style, attracting more attention and love. At the same time, they could also take this opportunity to expand their commercial field and increase income sources.
When he received this news, he was extremely excited. He immediately started preparatory work, including understanding the brand’s history, culture, and latest product lines. He hoped to deeply understand the brand’s characteristics and positioning to better convey them to consumers. He organized the brand introduction and other materials into a file and sent it to Qi Feng and Chi Jing. In addition, he actively used the official account to participate in brand promotion activities, shooting advertising photos and videos, exchanging creative ideas with the designer team, and jointly creating promotional materials that were stunning and consistent with esports.
Wu Cheng knew this endorsement was not just a commercial cooperation but also a stage to showcase the team, which would greatly help their popularity and also bring Chinese esports to the public.
But it could also be seen that the brand side were “face-judgers”. Although the entire team’s average looks were good, only the two of them had strong personal characteristics. The team averaged one endorsement per personâSong Qi for computers, Mo Jingchun for clothing, Yuan Jibai for phonesâall mass-market brands. It was rare for a brand with affordable luxury fashion, influence, and spending power to come to them for cooperation. With this endorsement, Chi Jing’s current situation would allow him to buy a house in Shanghai.
Wu Cheng felt he was becoming more and more like an old father. It was 8 AM. Wu Cheng excitedly ran cardio for over an hour, then changed clothes and went to the base.
He usually didn’t live at the base; he had his own family and children to take care of. It was like going to work. Unless it was night or training intensity was high, he basically drove home at 11 PM sharp. But he planned to live at the base before the competition to monitor the players’ physical condition and training situation.
They said seven or eight hours a day, but in fact, their daily training volume could even reach eighteen hours. If he didn’t keep an eye on them, maintaining this schedule would make them sick sooner or later.
Wu Cheng: “Up yet?”
The voice inside the door was a bit groggy, obviously not awake yet.
Qi Feng: “What’s up?”
Wu Cheng: “What time did you stay up until last night again?”
Qi Feng was silent and didn’t answer.
Wu Cheng frowned, his face solemn as he said, “How many times have I told you not to overtrain your hand strength, you just won’t listen! Did you not listen to a single word I said?” His voice carried a trace of helplessness and worry, seeming very troubled by Qi Feng’s stubbornness.
Qi Feng: “Mn.”
Wu Cheng: “Open the door!”
After entering, Wu Cheng stared at him, eyes full of anger.
“Told you to sleep early, why don’t you listen? Look at you now, dark circles under your eyes, blacker than a national treasure panda!” As he spoke, he looked at the person in front of him with heartache. His face was written with exhaustion and drowsiness, but he still forced himself to stay spirited. Wu Cheng couldn’t help sighing.
Qi Feng sat at the head of the bed, eyes looking forward a bit dazedly. His fingers lightly held a cigarette, slowly lit it, and held it in the corner of his mouth. His lips parted slightly, smoke exhaling from his mouth, permeating the air. His eyes narrowed slightly, cigarette bitten in his mouth, he mumbled indistinctly: “What do you want early in the morning?”
Wu Cheng got straight to the point: “From today on, you must maintain 8 hours of sleep and coordinate with exercise daily. In the evening, you guys go directly to the equipment area, half an hour each on the treadmill for cardio! I bought them for you; they arrive this afternoon!”
Qi Feng frowned slightly, puzzled. “Not necessary, is it?”
Wu Cheng snorted coldly: “Not necessary? Listen to yourself, can you speak clearly now? Is your nose stuffy? Does your head hurt?”
Being asked this string of questions by Wu Cheng made him slightly irritable. His brows furrowed slightly, and his eyes became sharp. He took a deep breath, then forcefully crushed the cigarette in the ashtray, making a crisp sound. Then, he slowly turned his head, tilting it slightly, staring at Wu Cheng with a cold and sharp gaze.
“So?”
Wu Cheng was angered by him. Smoothing his breath, his attitude was tough: “Mandatory. I’m not here to ask for your opinion; I’m here to notify you!”
Qi Feng’s “waking-up temper” had subsided a bit now. He nodded to indicate he understood.
“Also! Look at the stuff I sent you. You and Chi Jing have a duo endorsement cooperation. Prepare for it. After the shooting is done, there’s an interview. You and Chi Jing have to introduce the product.”
Qi Feng sighed. Money is hard to earn, shit is hard to eatâcrude words but reasonable logic!
Wu Cheng scolded him a few more sentences and threw a newly bought box of plasters and a massage chair at him.
“Damn kid, take it and use it! I saw your plaster box was bottoming out! Making people worry all day long.”
Qi Feng didn’t know whether to laugh or cry. Damn kid? Where did he learn that address?
Wu Cheng ignored this. After handing the things to Qi Feng, he turned and left haughtily. His steps were firm and quick, as if telling Qi Feng: “I am just this willful!” Qi Feng looked at the things in his hand and shook his head helplessly, but there was a trace of warmth in his heart. After all, although Wu Cheng’s personality was a bit tsundere (haughty), he still cared about him very much. Thinking this, the corners of Qi Feng’s mouth couldn’t help rising slightly.
At this point, Qi Feng had completely lost his sleepiness. He went to the bathroom to wash up, then changed into clean clothes, and went downstairs to prepare breakfast for Chi Jing. He knew what Chi Jing liked to eat, so he specially selected some ingredients, preparing to make a breakfast that would make Chi Jing drool. Qi Feng walked into the bathroom, turned on the faucet, and let the warm water wash over his body. He closed his eyes, feeling the comfort and relaxation brought by the water flow. A few minutes later, he finished showering, put on a neat T-shirt and casual pants, looking refreshed.
Qi Feng walked out of the bathroom to the kitchen and started getting busy. He expertly chopped vegetables, fried eggs, and toasted bread, a series of movements flowing like clouds and water. The kitchen was filled with the aroma of food, making one’s mouth water. While cooking, Qi Feng imagined the expression on Chi Jing’s face when he ate this breakfast, his heart full of anticipation. Finally, breakfast was ready. Qi Feng arranged them on the dining table, then went upstairs to wake Chi Jing.
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